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40 DEGREES OF SEPARATION

CREDITS:

Concept: Tammara Leites & Baptiste Milési
Graphic design: Nicolas Baudillon & Baptiste Milési
Programming: Charles-Henri Hayoz
Sound design: Nicolas Seigne

Client:                                                                                               Swissnex

CONCEPT

When traveling from Texas to Switzerland on a map, the angle formed by a horizontal guide and a straight line taken in order to have the shortest possible distance is 40 degrees. Using this measure as a reference, the two cultures are represented by dual images which need two different standpoints to be discovered (lenticular images). Each one of these images act as markers, that uncover augmented reality anamorphic illusions.

Screen-Shot-2017-08-06-at-17.22.00
01_COW
05_PARTY
04_LOVE
02_CHEESE
Capture d'écran 2017-03-02 13.16.00

AUGMENTED REALITY

40 degrees of separation #augmentedreality #swisstexas #sxsw #southbysouthwest #lenticular

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40 degrees of separation #southbysouthwest #sxsw #swisstexas #lenticular #augmentedreality

A post shared by Transmii (@transmii) on